The Government has refused to comment on a report the upcoming review of gambling legislation will see plans dropped for a ban on football clubs having betting firms as shirt sponsors.
It had been suggested ministers would include the recommendations in a White Paper which will be published in the coming weeks.
There had been concerns the current historical regulations are now out of touch following the rapid growth and continued expansion of online betting.
However, a report in The Times said proposals to prohibit gambling companies from shirt sponsorship were set to be rejected in favour of reaching a voluntary agreement with Premier League clubs while also keeping the option of legislation in reserve.
A spokesperson for the Department for Digital, Culture, Media & Sport (DCMS) said it did not comment on speculation, but added in a statement: “We are undertaking the most comprehensive review of gambling laws in 15 years to ensure they are fit for the digital age.
“We will be publishing a White Paper as part of a review of gambling legislation in the coming weeks.”
It was back in May that BBC Sport reported that the potential ban on gambling companies sponsoring football shirts was included in a draft Government White Paper.
Plans had been in place to implement any potential ruling for the 2023-24 season, or with Premier League clubs taking the voluntary step to remove gambling sponsors from their shirts.
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